What Is Zero Trust?

  • Zero Trust is the modern standard in cybersecurity. It doesn’t rely on threat intelligence or assumptions about what looks dangerous or suspicious.
  • Zero Trust is a concept, not a solution. It treats every person, app, device, network connection, and web link as untrustworthy until proven legitimate.
  • MetaCert's Zero Trust architecture has already been proven through a social experiment with 100,000 crypto traders and investors (they just considered it protection), and a large-scale telecom case study that must stay private for now.
  • MetaCert's new mobile protection model is now gaining momentum with banks and payment companies determined to reduce fraud losses and support costs.
  • Zero Trust is now the gold standard in cybersecurity, Governments like the US mandate it and large enterprises are adopting it fast.
  • MetaCert's  Zero Trust API already powers Mackie Mobile, Cryptonite, and future integrations. Security vendors will license this API to offer Zero Trust link protection in their own cloud, app, and network products.

Why Zero Trust SMS Is Different

  • Zero Trust SMS flips the model.
  • Every link is untrusted until proven legitimate.

Messages Get Treated Differently Depending On The Link:

1. Verified: message arrives as normal
2. Unverified: link swapped for a warning
3. Dangerous: link replaced with a red alert

Already Tested & Already Proven

  • MetaCert ran a six-month pilot with a European operator.
  • Every SMS was scanned across the entire country.
  • Zero Trust SMS blocked all phishing links, no threat intel or manual reports required.

Guesswork Isn’t Protection

  • Network operators must stop pretending spam filters protect people from fraud.

1. Firewalls aren’t security
2. AI can’t detect the unknown
3. Keywords miss identical messages
4. Sender ID can’t be verified from SIM cards

  • Zero Trust SMS replaces links that haven’t been verified.
  • Criminals get blocked before the message reaches a phone.
  • Phishing becomes almost impossible.
  • It’s time the security industry joined the shift. Only Zero Trust can make SMS the safest channel on the internet.
  • This approach already exists, it already works and the video demo below proves it.